July 22 was a big day for India. The voting in Parliament was to decide if the government would remain or fall. And a fall would've ensued in a lot of action – economic, social, legal... But Manmohan Singh won and many went berserk crooning the most recent chart-buster Singh Is Kinng . This phenomenon has elated producer Vipul Shah. He tells us, "When we were brainstorming and briefing Pritam, the music director of what we exactly wanted, we told him, it should be like an anthem, especially for the Sikhs. We are paying a tribute to them – they are not only big-hearted but also one of the strongest communities.
"It's an honour that they are singing the song to celebrate the Prime Minister's victory. That just shows that what we set out to do, has been achieved. I'm delighted. This is the first time that a film has received such publicity before it's release, usually it's after the release that songs and the film gets popular."
Well, with Singh still occupying the PM's throne, he is king alright, and the film, too, seems to have secured its reign at the box office.
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